Our Privacy Policy aims to keep your information as private as possible while still providing a good service. We do not sell your information. We are committed to complying with the Health Insurance Portability and Accountability Act (HIPAA) to ensure the confidentiality, integrity, and availability of Protected Health Information (PHI).

Security Measures

We keep your information secure by using the following:

  • A secure site - information you enter goes through an encryption system.
  • All financial transactions are processed through a secure payment gateway system.
  • We do not store credit card information.
  • HIPAA Compliance: We have implemented additional technical, administrative, and physical safeguards to protect PHI as HIPAA requires.

What Information We Collect

There are two categories of information:

  • Information you enter into the system
  • Information collected automatically
Information You Enter into the System

This is the information we need to process the sale:

  • Account login information: username and chosen password (if you choose to have an account)
  • Customer identification and communication information: name, phone number, email address, and delivery address.
  • Contact lens information: lens specifics
  • History of past transactions
  • History of your communications with us
  • Protected Health Information (PHI): We are committed to protecting any health-related information that can be linked to you as per HIPAA regulations.
Information Gathered Automatically

We collect log information. Some of the following are collected:

  • Device information, like web browser and language
  • MAC Address, IP address
  • We use cookies or other technologies that may identify your device or browser, which we may use for advertising
  • Times you have visited our site
  • Pages you have visited
  • Searches you have conducted
  • Pages you visited before or after navigating to our website

Use of Information

We use the information for such things as:

  • Complete your order
  • Make it easier for you to fill in later orders
  • Provide you with the information you request
  • Put through your payment
  • Send you special promotions
  • Email your updates or a newsletter
  • Analyze data on how customers find us, etc.
  • HIPAA Compliance: Any PHI will only be used or disclosed for treatment, payment, or healthcare operations or as otherwise permitted or required by HIPAA regulations.

Your Rights Regarding Your Information

Note: You may opt out of mailings, disable your account, or request we erase your information from our site anytime. Under HIPAA, you also have the right to access, amend, or delete your PHI.

Contact Us

If you have any questions or wish to be removed from the email list, change the status of your account, etc., please contact us at +1 888-699-1963 or